Make up

Unique and emblematic, the new Urban Decay store

When I was in Paris I couldn’t go in the Marais and didn’t visit this amazing store. In fact, it is unique in France. As it is my favorite brand, I (feel) must do a review of this store in a brand new article. The beauty of this store overtakes many others without forgetting the world of this brand which will make everything to make you smile. 

Surprising design

The more addicted of you was waiting of a mythic Urban Decay store in France, this wish comes true for the happiness of UDers. This american brand with their beautiful packagings surprised everytime they sell a new product, isn’t they ? And if you are totally obsessed with the packaging without forgetting the quality and that they are 100% Vegan and Cruelty-Free, do you ask more ? Nothing ? No, Urban Decay hasn’t finished to surprise you with this brand new store worthy of their products ! Open since October 2nd, first in a short-lived store and then in a permanent store, it conquers Parisian girls member of the UDers.

With big screens and lights everywhere, at Urban Decay you’re the star ! The brand knows how to be original and to be different from the others : this is why they put a “photo booth” inside the store. It’s easy, you have to take a photo with their tablets and then you can put some filters etc… Then a big screen will spread the photo during an hour. It is not over, customers can also like pictures on the wall… but unfortunately nothing is in play. It is a little extra which can make us discover the brand a little bit more.

Sales assistants are also here at your disposal to make you test some novelties, do some make up to you and give you some pieces of advice etc… Moreover, the neon light and mirror atmosphere show a good image of the brand.

With it front window worthy of a Naked palette, you can’t ignore of which brand this universe belong to, with these mythic purple walls which won’t let you on the sidewalk. Front windows give us a little overview of what is inside.

Certainly small, the store shows however the entire range of the internet products and it’s just as well ! The brand knows how to present their products : a TOP 10 best-seller  wall is here for you in illuminating shelves. A good point to know what to test.

Because Urban Decay have always an open minded spirit and knows how to be different from other stores, it proposes at the opening of the store : make up courses, studio of discovery for new products, pieces of advice for the use of certain products etc… One floor below the store, just for you and a small group of people. Unfortunately, UDers, I think it is no longer the case…

Iconic products

Because products are as amazing as the store and that you have more products than the reseller, for example with their mythic set of make up etc… This one is a set of 30 ( exist also in 5 an in 100) lipsticks, you all have thinking about buying some, haven’t you ?

Always sets, sets again. Not present in reseller of your town, they are here in Paris. First of all, the Naked Vault which presents a product range of Naked palettes. Then the 20th anniversary set of the brand which presents the most famous mono(s?) of the brand and their lipsticks.

Don’t you remember (the?) hundred of lipsticks of Urban Decay when it comes out last year in a very classy packaging ( see picture above) ? They are all here ! Yes, sells individually with their pen. Different finish, different textures for you all to have choices. And the exhibition is practical to use it whithout interrupting you.

Easy to find the tone you’re looking for with this classy presentation which you want to touch and with initials to find the finished which corresponds to you.

The dream wall which every girl want in home ? this is it ! Urban Decay exhibit their palettes in illuminating shelves for the best-seller and mythic palettes of the brand. What fall for !

Hoping you have enjoyed this article 

Do not hesitate to leave a comment

See you soon !

Previous Post Next Post

You Might Also Like


  • Reply Charlène 18 June 2017 at 9 h 37 min

    Je me suis promises de passer voir cette boutique la prochaine fois ! Elle semble être tellement jolie ! 🙂

    • Reply heyliblou 19 June 2017 at 12 h 58 min

      Hey, n’y manque pas, tu ne sera pas déçue !

    Leave a Reply